E-commerce is one of the biggest and fastest growing industries in the world, across different sectors of the economy. In such a crowded industry, speed is vital and businesses must always look to streamlining operations to increase competitiveness. This case study demonstrates how Sticker Mule achieved that with Pusher, increasing their productivity significantly, and how \[…\]
E-commerce is one of the biggest and fastest growing industries in the world, across different sectors of the economy. In such a crowded industry, speed is vital and businesses must always look to streamlining operations to increase competitiveness. This case study demonstrates how Sticker Mule achieved that with Pusher, increasing their productivity significantly, and how you can too.
Sticker Mule manufactures custom stickers for customers ranging from individuals to large companies. Featuring customers such as GitHub and Reddit, they aim to produce high-quality stickers available in a variety of styles and shapes.
Sticker Mule had used a third party app to link their e-commerce and manufacturing apps. In that system, a 1-time import would be made from e-commerce to manufacturing when orders were received.
This was an issue as the app was not tightly integrated and real-time functionality was not available. As an order moved through different stages of the manufacturing process (such as from printing of stickers to the finish, and then to cutting), it would have to be manually updated on each instance to ensure that all users were in sync.
Sticker Mule needed a way to enhance the responsiveness of their system. To do that, an improved app would need to be real-time to ensure an order would be automatically updated across all running instances as it progressed through the production cycle.
While Sticker Mule considered simply improving the integration of their existing third-party app, they decided to build their own custom app that would be perfectly integrated and designed for their needs.
Having considered several options, Sticker Mule ultimately preferred the tools and API that Pusher offered. In combination with Backbone and Marionette, Sticker Mule built a custom app that enabled the real-time functionality they needed to enhance the responsiveness of their system to changes and updates to their orders.